Mallen 20 Conference

Friday., September. 28, 2018 -- 7:00 pm – 10:00 pm

This year’s Mallen20 event marks the 20th anniversary of the conference series, which brings the conference to Europe for the first time. The jubilee conference will take place from September 26 to September 29 2018 at FilmUniversity Babelsberg KONRAD WOLF in Potsdam, Germany, and will be co-hosted by Thorsten Hennig-Thurau (Münster University) and Jannis Funk (FilmUniversity Babelsberg), in collaboration with S. Abraham Ravid (Yeshiva University, New York) and Olav Sorenson (Yale University). Mallen20 will be a unique event co-organized and co-financed by the Marketing Center Münster of Münster University, the DFG Research Group 1452 “How Social Media is Changing Marketing” and the FilmUniversity Babelsberg.

Our Executive Director will be presenting research on how marketplaces are shifting in a streaming era in not just music.

Registration is by invitation only.  Further information can be found at this link

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